Brand Advocacy Champion Award

Our Brand Activation Champion Award, worth €15,000, is evolving into the Brand Advocacy Champion Award. This change reflects the continued growth of the Guaranteed Irish network and the increasing collaboration between our members in championing the values that matter most to us all.

The Guaranteed Irish Symbol is Ireland’s national symbol of trust for business. Awarded to licensed members, it recognises their commitment to supporting jobs, communities, provenance, and sustainability across Ireland. The impact of the symbol is clear, with 75% of members agreeing that displaying the iconic ‘G’ on communications, point of sale, and packaging has delivered a direct financial benefit to their business.

As our ecosystem has grown, so too has the impact of our members’ advocacy - not only in promoting their own businesses, but in actively supporting and amplifying Guaranteed Irish and their fellow members, while also using their membership as part of their employer brand to strengthen employee engagement and communicate shared values to staff. The new Brand Advocacy Champion Award celebrates those businesses that go beyond brand activation to strengthen connections, foster collaboration, and advocate for the importance of supporting businesses that support Ireland.

At Guaranteed Irish, supporting business that supports Ireland is at the heart of everything we do. This award recognises the members who are helping to further that mission and champion the values and beliefs of Guaranteed Irish every day.

The award package, worth €15,000 contains:

• Irish Times print ad feature on an editorial page (and e-paper feature) on the last Thursday of the month.
• Guaranteed Irish PR & social promotion across all social channels to announce the award.
• Irish Times coloured back page advert on the date of your choice (and subject to availability)
• Irish Times text advert on the date of your choice (and subject to availability)
• Primetime local radio ad campaign valued at €2,000.
• Tailored PR support from the Guaranteed Irish team, with press releases aligned to one of Guaranteed Irish’s four pillars: jobs, community, provenance, or sustainability.
• Video testimonial feature across Guaranteed Irish social channels, with member-recorded content shared to showcase your business and commitment to the values of Guaranteed Irish.
  

If your business is leading the way in strengthening connections, fostering collaboration, and championing support for businesses that support Ireland, don’t miss your chance to win - Apply here.

The Brand Advocacy Award is awarded to one Guaranteed Irish licensed member every month. Terms & Conditions apply. If you have any queries, please contact melissa@guaranteedirish.ie

Guaranteed Irish. Supporting business that supports Ireland.